Contact management is crucial for businesses as it centralizes and organizes information about customers, partners and suppliers. By maintaining a well-structured contact management system, companies ...

Multichannel marketers have long faced the challenges of customer contact management. In the absence of setting up a test plan on the front end, with adequate database assets you can back-test many ...

Gone are the days of exchanging napkin notes and business cards. In today’s fast-paced business world, it can be hard to remember every customer’s name and their individual preferences. That’s why ...

If your organization isn’t tapping into the benefits of customer relationship management, it could fall behind the competition. Many business owners are already aware of Customer Relationship ...

Manufacturers product support staff will be able to get a more comprehensive view of the customer using new software jointly developed by Sybase Inc. and Hewlett-Packard Co. With Sybases ...