After the early 2000’s came and went, there was a growing demand for Black girls to embrace their natural hair. Many of us ditched the chemical hair relaxers and heat and went completely natural. We ...

Believe it or not, perms are making a comeback. If you grew up in the ‘80s, you're probably all too familiar with the hair treatment: the spiral, tight curls formed by chemical processing that gave ...

The stylish wavy hair that you see on every TV actress and celebrity is almost impossible to achieve without a few painstaking hours every morning with a curling iron -- or is it? A hair process has ...

Katie Holmes sported curls in New York City on Feb. 16, 2023. “Because of the recent trends of people wanting to embrace and enhance their natural hair texture, the perm of 2023 tends to lean towards ...

Which hair perm kit is best? A hair perm, short for permanent, is one of the easiest ways to change the look of your hair and keep it changed. While the perms’ peak popularity has passed, they’re ...

Flat roots have officially earned their place on the long list of beauty problems we’re exhausted from negotiating every morning. There’s the volumising shampoo that only works under mysteriously ...