The new Hulu film “Flamin’ Hot” is the underdog story of a Frito-Lay janitor-turned-executive who against all odds made a name for himself and the popular Flamin’ Hot Cheeto. Based on Richard Montañez ...
A former PepsiCo executive is suing Frito-Lay, claiming the company launched a “smear campaign” against him after they claimed he didn't invent Cheetos’ popular Flamin' Hot flavor. Richard Montañez — ...
A former Frito-Lay janitor has filed a lawsuit against PepsiCo, the snack firm’s parent company, for denying he is the creator of its popular Flamin’ Hot Cheetos. Richard Montañez has long claimed he ...
The Frito-Lay janitor who for a decade has claimed credit for Flamin’ Hot Cheetos and created a Hollywood rags-to-riches image of himself has been outed as a fraudster. Richard Montanez’s made-up ...
A former janitor at Frito-Lay has filed a lawsuit against the company, saying that he was the mastermind behind the creation of the iconic Flamin’ Hot Cheetos. The ex-employee, Richard Montañez, ...
Frito-Lay unveiled a campaign for its Flamin’ Hot line of spicy chips that riffs on romantic affairs and includes a branded phone giveaway, according to a press release. The marketer has partnered ...
(Reuters) -PepsiCo won the dismissal of a lawsuit by a former executive who said the food and beverage company defrauded and defamed him by denying that he invented Flamin' Hot Cheetos. In a decision ...
Everybody loves an underdog story. A hero facing the odds stacked against them somehow snatches victory from the jaws of defeat? "Rocky" might come to mind (or, technically, "Rocky II"). Entire ...
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