...tackling one “scare” at a time, you can build confidence, control, and comfort in growing your practice. It’s Halloween season—the time for haunted houses, ghost stories, and pumpkin spice ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

“I’ve been a marketing/communications professional for years and – given this economy – I am feeling the need to demonstrate value. Sales professionals have revenue metrics to show value, but I don’t ...

Enterprise marketing teams need to rethink their processes and desired outcomes if they want to ensure that AI technology ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

This report provides intelligence on trends in law firm marketing and business development departments while also allowing firms to benchmark compensation for a wide range of job titles, functions, ...

When you’re a business development leader, it's important to develop specific strategies that will move your business forward via the types of products and services it has to offer current and ...

Salaries for marketing and business development professionals are higher this year than two years ago. The 2024 Wisnik Law Firm Marketing/BD Survey found that average salaries for professionals ...

Entering 2026, accounting and advisory firms are not lacking marketing activity; they're grappling with how to design a marketing organization and programs that support sustained, intentional growth ...

For years, accounting firms have treated marketing budgets as a line-item percentage, often hovering between 2% and 3% of firm revenue. But recent trends reveal a smarter shift underway. High-growth ...