A grand opening is a celebratory event that introduces a new business to the neighborhood and potential customers. These affairs are more than traditional, obligatory dates on the business calendar: ...

A workplace climate survey doesn't just determine how comfortable your employees are -- it helps employers gauge employee satisfaction, leadership effectiveness and enjoyment of the work they're doing ...

In past decades, consumer surveys have become an established form of evidence in trademark and false advertising litigation, particularly in matters involving confusion, secondary meaning, or false or ...

The Human Margin: Building the Foundations of Trust is a book written by Katherine A. Meese, PhD, and me. Why did we author this book? The research studied by Dr. Meese shows the significant impact ...

Employee engagement is one of the biggest factors contributing to retention. In the current hiring crisis, you really can’t afford to lose great employees. But how do you know if your employees are ...

It seems like a guy can’t even buy a hamburger without getting a side of surveys. I ran into a store for a box of tissues and a birthday card. A few minutes later, a survey popped up in my email: ...

The 2026 100 Best Companies to Work For in Oregon survey includes the opportunity to supplement the traditional 100 Best survey questions with customized questions that are unique to your company. Do ...

When you think of ideas for your content, do you write about what you’re interested in or do you structure titles based on the pain points of your audience that can generate an emotional connection by ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. Survey researchers often try to determine how respondents might react to ...