TUI Group wants to shift more than 50% of its bookings to its TUI App, an ambitious long-term goal for Europe’s largest holiday package tour operator, given that app bookings account for less than 10% ...

TUI is adding ChatGPT AI capability to its mobile app. It is testing the potential of generative Artificial Intelligence (AI) with the launch of a first pilot on the TUI app in the UK. The new feature ...

They say "it's about the journey, not the destination." But what may be true in life may not be true about how travelers want to book their trips online. TUI hopes to tap artificial intelligence to ...

TUI Travel is using technology, which is very much mobile driven, to satisfy customers’ needs anytime, anywhere, anyway. TUI Travel has developed a new concept called the Digital Assistant, a mobile ...

Travel giant TUI Group is rolling out digital technology that will enable it to stay in touch with holidaymakers before and after their holiday. TUI, which owns travel brands across Europe, including ...

TUI is known for its sun-and-beach holiday packages. However, its digital approach is now more attuned to independent, do-it-yourself travelers looking for flexibility. TUI Group wants to shift more ...