There is an old analogy that talks about how building a business is like raising a child. Just like a child, companies will hit growing pains along the way, and CEO’s (or parents) will have to make a ...

ARLINGTON, TX—March 29, 2010—When people, groups, or organizations are looking for a fresh perspective on a project, they often turn to a brainstorming exercise to get those juices flowing. An ...

The human mind is a complex system with billions of neurons that allow it to perform many functions, one of which is to think and generate ideas. Experts estimate that the mind thinks between 60,000 ...

Focus on questions, not answers, for breakthrough insights. by Hal Gregersen About 20 years ago I was leading a brainstorming session in one of my MBA classes, and it was like wading through oatmeal.

Within creative problem-solving, brainstorming stands as a fundamental technique. Traditionally, brainstorming involves a group of individuals generating ideas to address a specific problem. However, ...

This is not to say that group brainstorming should disappear altogether. In any case, despite the science behind it, managers ...

This past holiday season, the International Fund for Animal Welfare, in Yarmouth Port, Mass., began its first-ever fund-raising campaign with a holiday gift guide. Designed for the hard-to-please ...

Brainstorming is a popular way of coming up with new ideas. Just because it's well-known, however, doesn't mean it's the most effective, according to a Columbia professor. Like many people, Sheena ...